| Welcome to Spring 2012 with much to share and explore with some of our latest studies, events, books and new clients. As trust is the engine of organisations that will thrive, communication, reputation and leadership are high on the agenda. | ||||||||
| Valuing Reputation as a Matter of Substance | Chinese consumers say business practices affect purchases | |||||||
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"All too often organisations come to appreciate the value of reputation only when truly challenged." writes Echo Research in CEO Today Magazine. read more. |  |
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According to Echo study, Apple's efforts to improve working conditions in factories may resonate more with consumers.. read more | ||
| Occupy Wall Street changing | Reputation: Used and abused | |||||||
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Financial services executives say that Occupy Wall Street has impacted their business, according to a study conducted by Echo Research and Makovsky.. read more |  |
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"It keeps CEOs awake at night," is how Echo started the Research and Reputation session at the MRS Annual Conference.. read more | |||
| Music, the 80s, cute babies and dogs: | Echo Expands | |||||||
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Integrated research insights from the SuperBowl where Echo ran a real-time online poll and captured the social media discussions as the ads went live - see the overall tracking combined with ad insights from our parent group, Ebiquity here: read more |  |
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Global custom research EVP, Bob Tackas joins Echo in NY to lead on integrated research.. read more | |||
| Quote UnQuote: | ||||||||
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| "Ask any person on the street what Swiss banking means to them and they will draw on dozens of films and novels to conjure up images of anonymous buildings, secure bank vaults and amoral officials. It had suited Swiss banks to remain silent all those years, while popular culture was busy filling in the gaps. Might now – I wonder – be an opportune moment for the financial industry to radically rethink how it communicates with the wider world?" | ||||||||
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| Recommended new books out | ||||||||
| The Language of Leaders | Mindful Leadership | |||||||
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about helping leaders inspire engagement, relationships and trust. |
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on creating the stillness and focus to listen better and be present and truly authentic. read more |
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| Echo Welcomes New Clients: | ||||||||
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| Upcoming dates: | ||||||||
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June 13-15, Dublin |
AMEC's annual European Summit. Details | |
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| July 5-6, Brussels |
EACD 2012 Summit Details | |||
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| October 12, London |
Echo Annual Summit - Engaging With The C-Suite Details | |||
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| October 29-31 Miami |
The Holmes Report First Global PR Summit. Echo presenting. Details | |||